Elevate - for business leaders

Google+, Twitter, Facebook Connect…is your business cashing in on social media marketing in 2012?

Thursday, January 12, 2012 | Posted by: Alex Connock
Categories: Media sector, Technology sector | Tags: business, Alex Connock, strategy, Twitter, social media, Facebook, Google, marketing, content, SEO, business drivers, social business, real-time, content marketing, search, GooglePlus

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Like it or not, your company now has a permanent +1 in every customer interaction – via social media. How can you deal with that? Alex Connock reviews the 2012 social media, search and content marketing landscape and offers some advice for business leaders on how to navigate it…

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Autumn Statement 2011 live reaction

Tuesday, November 29, 2011 | Posted by: Fiona Cullinan
Categories: Economy | Tags: business, Grant Thornton, economy, Twitter, budget, George Osborne, reaction, news, budget deficit, Autumn Statement, Autumn Statement 2011

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Grant Thornton UK is covering today’s Autumn Statement over on our dedicated budget pages. But what was the reaction as Chancellor George Osborne delivered his speech to the house? And what did industry groups think of the statement? We caught some of the social media reaction as the news came through…

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Qantas in crisis: a business lesson in social media liabilities

Tuesday, November 01, 2011 | Posted by: Fiona Cullinan
Categories: Business advice, Media sector, Technology sector, Thought Leadership | Tags: media, report, digital, Twitter, social media, Facebook, guide, risk management, risks, guidance, crisis, PR, reputation, Alan Joyce, Qantas, monitoring, Internet Intelligence

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Qantas has been the talk of negative social media once again this weekend after CEO Alan Joyce took the unprecedented step of grounding all Qantas jets. Can firms prepare for a social media backlash? Yes – but they need to introduce some risk management strategies that address the modern world first.

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Chris Brogan’s advice for companies on how to use social media in business

Tuesday, September 07, 2010 | Posted by: Fiona Cullinan
Categories: Business advice, Media sector | Tags: business, media, Twitter, social media, Facebook, marketing, LinkedIn, blogs, Enterprise 2.0, forums, community, Chris Brogan

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There are powerful business facets to Twitter and Facebook, but it requires some close attention to leverage them. ‘Social media rock star’ Chris Brogan suggests the first four steps any business should take. (Click the image to see a day in the social media life of Chris Brogan).

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Best paid CEOs, social media demographics and why women are so good in the boardroom – April links

Friday, April 16, 2010 | Posted by: Fiona Cullinan
Categories: Media sector, Women in business | Tags: links, women in business, Twitter, boardroom, energy, social media, Facebook, LinkedIn, CEOs, demographics, London Chamber of Commerce and Industry, Digg, Ford, carbon emissions

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Which business stories are getting the most hits on the web this month? Read on and discover Elevate blog’s pick of the links for big business – from benchmarking your chief exec’s salary to the high cost of leaving company PCs switched on, and more… 

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Naked entrepreneurs, CEOs on Twitter and the UK’s 100 smartest businesses – entrepreneur links

Wednesday, December 30, 2009 | Posted by: Fiona Cullinan
Categories: Media sector | Tags: innovation, business, entrepreneurs, links, recession, growth, women in business, CEO, Twitter, women, charity, Richard Branson, social media, equality, iawards, Deborah Meaden, Michael Birch, Nude Tech Calendar, Bebo, Dragons’ Den

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What are the most popular stories in business this month? From the London entrepreneurs who are stripping for charity to a mission to find the UK’s next big business, here’s what the Elevate team has been reading about this month…

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Enterprise 2.0 on the drive towards social tools in business

Friday, July 10, 2009 | Posted by: Fiona Cullinan
Categories: Business advice, Media sector | Tags: innovation, Twitter, social media, Facebook, podcasts, enterprise, White Paper, YouTube, blogs, wikis, Enterprise2.0

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