Elevate - for business leaders
Thursday, January 12, 2012 | Posted by: Alex Connock
Categories:
Media sector,
Technology sector
| Tags: business,
Alex Connock,
strategy,
Twitter,
social media,
Facebook,
Google,
marketing,
content,
SEO,
business drivers,
social business,
real-time,
content marketing,
search,
GooglePlus
Like it or not, your company now has a permanent +1 in every customer interaction – via social media. How can you deal with that? Alex Connock reviews the 2012 social media, search and content marketing landscape and offers some advice for business leaders on how to navigate it…
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Wednesday, June 15, 2011 | Posted by: Fiona Cullinan
Categories:
Thought Leadership
| Tags: innovation,
business,
entrepreneurs,
women in business,
business models,
magazine,
management,
car industry,
franchise,
marketing,
advertising,
automotive,
elevate,
Elevate magazine,
psychology,
business drivers
Elevate magazine interviewed three business leaders who are using fresh approaches to drive their business forward – from measuring emotions and optimising serendipity to implementing a return to human switchboards.
Our next issue of Elevate, Grant Thornton’s magazine for business leaders is out shortly. Read on to register for your free copy.
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Thursday, April 07, 2011 | Posted by: Fiona Cullinan
Categories:
Technology sector
| Tags: entrepreneurs,
technology,
women in business,
marketing,
presentations,
tech,
negotiation,
e-marketing,
gamification,
SXSW,
games,
links, games, gamification, SXSW, entrepreneurs, tech, women in business, e-marketing, marketing, negotiation, presentation
What are the new trends that could benefit your business? We’ve picked up on a few on our internet travels and added them into our regular mix of business and entrepreneur-related must-reads.
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Tuesday, September 07, 2010 | Posted by: Fiona Cullinan
Categories:
Business advice,
Media sector
| Tags: business,
media,
Twitter,
social media,
Facebook,
marketing,
LinkedIn,
blogs,
Enterprise 2.0,
forums,
community,
Chris Brogan
There are powerful business facets to Twitter and Facebook, but it requires some close attention to leverage them. ‘Social media rock star’ Chris Brogan suggests the first four steps any business should take. (Click the image to see a day in the social media life of Chris Brogan).
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Thursday, July 15, 2010 | Posted by: Fiona Cullinan
Categories:
My big decision
| Tags: business,
entrepreneurs,
entrepreneur,
My Big Decision,
marketing,
customers,
crisis,
Seth Godin,
clients,
fired
Seth Godin has the top-ranked
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Wednesday, July 14, 2010 | Posted by: Fiona Cullinan
Categories:
My big decision
| Tags: innovation,
entrepreneurs,
entrepreneur,
My Big Decision,
marketing,
brand,
Seth Godin,
action figure,
purple cow,
doll
We’re pleased to announce that our next My Big Decision interviewee will be the world-famous marketer and blogger, Seth Godin – coming shortly on Elevate. Interspersed with him talking about a critical decision he has made, however, are glimpses of the Kewpie Doll and figures collection he keeps in his office - ending on shot of a Seth Godin ‘Mini-Me’. Yes, it seems the man has his own action figure! Here’s the story of the doll…
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Wednesday, July 07, 2010 | Posted by: Fiona Cullinan
Categories:
Business advice
| Tags: business,
entrepreneurs,
CEO,
blog,
David Cameron,
risks,
marketing,
leadership,
chief executive,
blogging,
Enterprise 2.0,
With entrepreneurship firmly back on the agenda, according to Prime Minister David Cameron, and Enterprise 2.0 seeing companies turning to social software to boost business, we ask: is it time to revisit the CEO blog?
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